Meta Platforms (NASDAQ:META) Stock Analysis: AI Expansion, Legal Overhang, and Valuation Reset
NASDAQ:META Price Action and Market Standing
Meta Platforms NASDAQ:META closed September 8, 2025, at $752.27, slipping 0.02% during the session but maintaining momentum above the 52-week low of $549 while still trailing its high of $790. With a market capitalization of $1.9 trillion, Meta remains the second-largest U.S. social media and advertising giant after Alphabet. Despite regulatory clouds, the stock has delivered a five-year return of 168%, turning a $10,000 investment into nearly $26,800 compared with a 104% gain for the S&P 500. YTD, META has advanced 27%, comfortably beating the S&P 500’s 10.4% climb.
Fundamentals and Cash Flow Power
From Q2 2020 to Q2 2025, Meta’s revenue surged 154% while EPS grew 297%, underscoring the company’s efficiency in scaling both top and bottom line. Current trailing twelve-month revenue stands at $154.9 billion with net income of $52.7 billion and a 16.8% profit margin. Free cash flow reached $37 billion in the last year, leaving the company able to invest $100+ billion annually into AI infrastructure while still returning capital to shareholders. Levered free cash flow is reported at $34.9 billion, with cash reserves of $63 billion, keeping the balance sheet one of the strongest in tech. The forward P/E ratio of 25.3 for 2026 and under 22 for 2027 is a sharp discount compared to peers like NVIDIA at 45x or Microsoft at 32x, despite Meta’s sustained mid-teens growth profile.
AI Strategy and User Engagement Growth
Meta’s most aggressive push centers on AI, with CEO Mark Zuckerberg stating that superintelligence development is within sight. AI is now embedded across its five primary growth levers. Advertising has been transformed through AI-driven recommendation engines, boosting Instagram ad conversions by 5% and Facebook ad conversions by 3% in the last quarter. Time spent on platforms is climbing, with Facebook engagement up 5% and Instagram usage up 6%, supported by AI-powered video tools. Business messaging through WhatsApp click-to-message ads has surpassed a $10 billion annual run rate, making it one of the fastest-scaling monetization vectors. AI assistants already count over 1 billion monthly active users, and Meta has signaled its Ray-Ban AI glasses are seeing accelerating adoption, setting up a new device ecosystem. These initiatives underpin revenue growth that is expected to remain in the 14–16% range annually through 2027.